Neuro-Sales Training
Kayla Hodges is a leading sales trainer for reps and teams and creator of the R.E.D. Method, a neuropsychology-based approach built on how humans naturally communicate. The result: prospects close themselves, and close rates double.
Sales Happens in the Brain First.
Before anyone says yes, their brain decides whether they feel safe. Yours does too. Understanding both changes everything about how you sell.
Every objection is the brain protecting itself.
From Old Conditioning to Rewired.
Flip the switch to see what changes when you stop selling the way you were taught and start selling the way you're wired.
The Woman Rewiring How the World Sells.
Creator of the R.E.D. Method: the neuropsychology-based way to disarm your prospects so they want to buy from you.
Kayla Hodges is a sales trainer, international keynote speaker, and Founder & CEO of Elite Sales Women. Long before she built a sales method, she was obsessed with one question: why do human beings do what they do?
That question led her deep into strategic intervention, NLP, neuropsychology and breakthrough work. Then, after closing millions of dollars in B2B, B2C and event sales, she turned it toward a new question: what actually causes a human being to buy?
The answer became the R.E.D. Method, which stands for Real, Empowering, Disarming Questions. Built on the science of how the brain decides, R.E.D. helps prospects open up, lower their guard, and genuinely want to buy from you.
Today, Kayla has trained thousands of women in the R.E.D. Method, and her work has reached hundreds of thousands of people around the world.
Real. Empowering. Disarming. When your prospect feels safe, they sell themselves.
Built to Work With the Brain, Not Against It.
R.E.D. follows how your prospect's brain naturally decides, so they open up on their own, trust that you can solve their problems, and actually want to buy from you.
Real
How Top 1% Closers Are Built.
Built for reps who want to be the best, and for companies that want a team of them.
R.E.D. AI Trainer
There’s no such thing as a natural salesperson. Top reps are built one rep at a time. Roleplay real sales conversations and objections in any industry, get instant feedback, and train your skills every day until you close like the top 1%.
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R.E.D. Sales Training
Training for every level, from brand-new reps to experienced closers. Every program is built on the R.E.D. Method and designed to do one thing: raise your close rate. Become the top 1%.
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Corporate Sales Training
Sales is the heartbeat of your business. When your reps’ close rates are low, revenue suffers. R.E.D. training raises your team’s close rate, so every lead you already have turns into more revenue.
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Find the Fire Within
An immersive retreat to break through the blocks holding you back: low confidence, money blocks, fear, and anything else stopping you from becoming a top 1% closer, a leader, and a woman who fully owns her voice.
Learn MoreClient Wins
Find The Fire Within
A 3-day immersive retreat for saleswomen ready to release what’s been quietly holding back their performance, and reclaim the power, presence and fire that makes them truly unstoppable. Not tactical sales training. Deep internal transformation.
Living Boldly Podcast
How She Hit $1M in Sales in Just 12 Months
Watch on YouTubeWhy Women Are Biologically Wired for Sales
Watch on YouTubeFrom Ghosted to Fully Booked: How She Achieves an 80% Close Ratio
Watch on YouTubeWeekly Live Sales Training
Every Wednesday, Kayla goes live to train the R.E.D. Method on real sales situations, from follow-ups and objection handling to answering your questions live. Whatever you’re facing on your calls, there’s a new sales training every week to help you close more.
Get AccessFrequently Asked
R.E.D. stands for Real, Empowering, Disarming Questions. It’s Kayla’s neuropsychology-based sales method that uses specific questions, asked in a specific order, to build trust, help prospects see their own problems, and prevent objections before they start. The result is prospects who sell themselves.
Every buying decision happens in the brain first. When a prospect feels pressured, their brain goes into protection mode and they push back. When they feel safe and understood, they open up and decide with confidence. R.E.D. is built to work with how the brain decides, not against it.
Yes. R.E.D. is built on how people make decisions, not on a specific product. Kayla has closed millions in B2B, B2C and event sales, and the method works anywhere a conversation leads to a sale: in person, on the phone, on Zoom or in the DMs.
Yes. There’s no such thing as a natural salesperson. Top reps are built one rep at a time. Our programs start at the foundations and build from there, with daily practice through the R.E.D. AI Trainer.
Most experienced reps are losing deals they don’t know they’re losing. R.E.D. helps you find where objections are really being created in your calls, so you can prevent them and raise your close rate.
Yes. We train sales teams in the R.E.D. Method to raise close rates and increase revenue. Book a team call and we’ll look at your current sales process and show you where your team is losing deals.
Most sales training teaches you to handle objections and push for the close. R.E.D. teaches you to prevent objections by working with how the brain decides. No pressure, no scripts that sound salesy, just questions that get prospects to open up and want to buy.
Many people notice a difference on their very next call. Real mastery comes with practice. Habits take about 66 days to form, which is why our training includes daily conditioning, not just a weekend workshop.
Book a call with one of our specialists. We’ll look at where you are, what’s costing you sales, and recommend the best fit.
Every Wednesday at 2:30 PM ET. Kayla goes live to train the R.E.D. Method on real sales situations.